Jason Lambert
Power100 Expert Contributor

Jason
Lambert

Growth Marketing Manager (New Markets), ServiceTitan

I'm a big believer that the smallest stuff makes the biggest difference. Using industry-appropriate language, understanding the specific workflows of each trade, and meeting contractors where they are — that's how you build technology that actually gets adopted.
7+ Years in Industry
National Markets Served
Roofing & Exteriors Industry Focus
★ EXPERT Power100 Verified

Why Jason Lambert
Is The Expert

Jason Lambert is the Growth Marketing Manager for New Markets at ServiceTitan, the leading all-in-one software platform built specifically for home service and construction contractors. In this role, Jason is spearheading ServiceTitan's strategic expansion into the roofing and exterior contractor markets — one of the company's most ambitious growth initiatives as it extends beyond its dominant position in HVAC, plumbing, and electrical. Jason is an experienced product and marketing leader with over seven years of expertise spanning product management, product marketing, and growth strategy for enterprise B2B SaaS platforms. At ServiceTitan, he previously served as Senior Product Marketing Manager covering Residential, Enterprise, and New Markets before transitioning to his current growth-focused role leading the company's push into roofing and exteriors. ServiceTitan is one of the most significant technology companies in the trades industry. Founded in 2013 by Ara Mahdessian and Vahe Kuzoyan, the platform went public on the Nasdaq in December 2024 and now serves thousands of contractors across the country, helping them increase revenue by an average of 25% in their first year. The platform handles scheduling, dispatching, CRM, marketing, invoicing, financing, and AI-powered analytics — creating a comprehensive operating system for home service businesses. Jason's work on ServiceTitan's roofing expansion has been particularly impactful. At Pantheon 2025 — ServiceTitan's flagship annual user conference drawing over 4,000 contractors — he outlined the company's roofing-specific features including enhanced insurance workflows, production management tools, specialized communication systems, and the integration of industry-appropriate terminology throughout the platform. He also helped facilitate ServiceTitan's landmark partnership with SRS Distribution, the first roofing distributor to integrate with the platform, as well as integrations with Xactimate (via Verisk), EagleView, GAF QuickMeasure, and Hover. Prior to ServiceTitan, Jason served as Product Marketing Manager for Enterprise B2B SaaS at Citrix (2021–2022) and as Senior Product Manager at Techtronic Industries (TTI) — the parent company of Milwaukee Tool, Ryobi, and other major tool brands — from 2018 to 2021. He is a graduate of Georgia College & State University and is based in Charleston, South Carolina.
Key Credentials
  • Growth Marketing Manager (New Markets), ServiceTitan
  • Leading ServiceTitan's Strategic Expansion Into Roofing & Exterior Markets
  • Former Senior Product Marketing Manager — Residential, Enterprise & New Markets, ServiceTitan
  • Key Presenter at Pantheon 2025 — ServiceTitan's Flagship Conference (4,000+ Contractors)
  • Facilitated SRS Distribution Integration — First Roofing Distributor on ServiceTitan
  • Former Product Marketing Manager, Enterprise B2B SaaS, Citrix
  • Former Senior Product Manager, Techtronic Industries (Milwaukee Tool, Ryobi)
  • Georgia College & State University
  • Based in Charleston, South Carolina

Domain
Mastery
Scores

Power100's evaluation of Jason Lambert's depth of expertise across the disciplines that define elite leadership in home improvement. Scored 1–10 based on verified performance, track record, and peer recognition.

Home Services Technology & SaaS Expertise 9.6/10
Roofing & Exterior Market Strategy 9.5/10
Product Marketing & Go-to-Market Execution 9.6/10
Contractor Technology Adoption 9.5/10
Industry Partnership Development 9.4/10

Achievements &
Milestones

🚀

Leading ServiceTitan's Strategic Expansion Into Roofing & Exteriors

🏆

ServiceTitan — Leading Home Services Software Platform (Nasdaq-Listed)

🎤

Key Presenter at Pantheon 2025 — 4,000+ Contractor Conference

🤝

Facilitated SRS Distribution Integration — First Roofing Distributor on Platform

📊

Platform Helps Contractors Increase Revenue by 25% Average in Year One

🛠️

Driving Integrations With EagleView, GAF QuickMeasure, Hover & Xactimate

🎯

Roofing-Specific Features: Insurance Workflows, Production Management & More

💻

Former Senior Product Manager at TTI (Milwaukee Tool, Ryobi)

🌐

Former Product Marketing Manager at Citrix (Enterprise B2B SaaS)

📈

7+ Years of Product & Marketing Leadership in Enterprise SaaS

ServiceTitan & Home Services Technology Strategy Roofing & Exterior Contractor Software Solutions Contractor Technology Adoption & Change Management SaaS Platform Design for the Trades Insurance Workflow & Claims Integration for Roofers Distributor & Manufacturer Technology Partnerships Product Marketing & Go-to-Market in Home Improvement AI-Powered Tools for Contractor Efficiency
What Jason Lambert Brings to the Table

Jason Lambert is at the forefront of one of the most significant technology shifts in the home improvement industry — the expansion of ServiceTitan's dominant platform from traditional service trades into roofing and exterior contracting. His role gives him unique insight into what contractors need from technology, how software adoption changes business outcomes, and where the roofing and exteriors market is headed from a technology perspective. His contributions on contractor technology strategy, SaaS platform design for the trades, roofing-specific workflow optimization, and distributor integration partnerships offer Power100 readers a window into the future of how home improvement companies will operate.

ServiceTitan
ServiceTitan is the leading all-in-one software platform built specifically for home service and construction contractors. Founded in 2013 by Ara Mahdessian and Vahe Kuzoyan and headquartered in Glendale, California, ServiceTitan went public on the Nasdaq in December 2024. The platform serves thousands of contractors across HVAC, plumbing, electrical, roofing, and other trades, helping them streamline scheduling, dispatching, CRM, marketing, invoicing, financing, and business intelligence. ServiceTitan customers see an average 25% revenue increase in their first year on the platform. The company's ecosystem includes integrations with major industry partners including SRS Distribution, EagleView, GAF QuickMeasure, Hover, and Xactimate, and its AI-powered tools help contractors optimize every aspect of their operations.
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