Power100 Names Truvolv the #12 Strategic Partner in the Nation for Home Improvement in 2026
Power100 Recognizes Truvolv as #12 Partner In Nation
Power100 announces Truvlov as the #12 Preferred Partner in the nation for 2026.
Power100, the only unbiased third‑party platform that ranks the best partners in the home improvement industry using a 5‑layer proprietary ranking system, has named Truvolv the #12 Preferred Strategic Partner in the United States for 2026. This recognition honors Truvolv’s unique blend of ultra‑fast TruSpeed technology, real‑world TruCoach mentorship, and full‑funnel digital marketing support built specifically for home improvement companies.
Power100’s 5‑Layer Standard for Strategic Partners
Each year, Power100 evaluates more than 7,600 home improvement organizations and strategic partners through a proprietary 5‑layer framework that goes far beyond revenue or size. This system reviews leadership quality, company culture, customer experience, community engagement, and sustainable growth to identify partners that genuinely move the industry forward.
“Truvolv stood out because they don’t just help contractors get more leads—they help them build better businesses,” said Greg Cummings, CEO of Power100. “Their combination of speed, technology, and real leadership coaching aligned perfectly with our 5‑layer ranking system and with what the next generation of home improvement companies truly needs.”
Unlike pay‑to‑play lists, Power100’s rankings are driven by data, AI‑assisted analysis, and human review, ensuring that placement cannot be bought and that only proven partners earn national recognition.
The Truvolv Story: Built “For the Industry, By the Industry”
Truvolv was created by leaders who have spent their careers building, scaling, and operating successful home services and home improvement companies. With deep experience across digital marketing, sales, operations, and leadership, the Truvolv team designed a model that fixes the common gap between “more leads” and “real, profitable growth.”
“At Truvolv, we’ve re‑written the playbook of the traditional digital agency,” said Chris Behan, Owner and CEO of Truvolv. “Most agencies deliver traffic and reports; we deliver systems—lightning‑fast TruSpeed websites, TruCoach mentorship from real operators, and integrated digital strategies that are built specifically for contractors. Our mission is simple: success beyond the lead.”
With more than 30 years of digital marketing experience, Chris Behan previously built and exited one of the largest digital marketing companies in the country before launching Truvolv. That experience, combined with a leadership team drawn from top home improvement and home services brands, gives Truvolv a practical, field‑tested perspective on what actually works in the industry.
“Speed plus mentorship beats ad spend every time,” added Chris Behan. “If your foundation isn’t built for growth—your website, your systems, your leadership—no amount of advertising will fix it. We built Truvolv to solve that.”
TruSpeed: Ultra‑Fast, Future‑Proof Websites for Contractors
At the heart of Truvolv is TruSpeed, a proprietary headless CMS and website platform architected specifically for home improvement contractors. TruSpeed delivers content faster and more securely than legacy platforms, enabling websites that are not only visually strong but also technically elite.
TruSpeed is designed to:
- Deliver lightning‑fast load times so homeowners stay on the page and conversion rates rise.
- Improve UX and SEO, translating speed into higher visibility and higher‑quality leads.
- Provide future‑proof technology and seamless integrations, making this “the last website you’ll ever need to build.”
- Launch new websites in a fraction of traditional timelines—often in about a week—through an efficient three‑step process: consultation, build and test, and launch.
“Contractors don’t have six months to wait for a new site,” said Eric Bohner, Chief Growth Officer at Truvolv. “With TruSpeed, we can launch ultra‑fast, conversion‑focused sites in about a week, which means our partners see impact in their pipeline faster—and with better efficiency on their ad spend.”
TruSpeed’s infrastructure is hosted on redundant cloud servers with a decoupled headless CMS layer, giving contractors enterprise‑grade uptime, scalability during traffic spikes, and real‑time performance monitoring. Member reviews on Truvolv highlight not only the speed of the websites but also the responsiveness of the Truvolv team and the immediate lift in online lead volume after launch.
TruCoach: Turning Leads into Leaders
While TruSpeed addresses the technology and marketing foundation, TruCoach focuses on the people and systems behind every great home improvement company. TruCoach is a real‑world mentorship program built exclusively for Truvolv customers and led by industry icons who have built, scaled, and mentored thousands of home improvement businesses.
“Growth problems are rarely just marketing problems—they’re usually systems and leadership problems,” said Eli Weidinger, Chief Operating Officer at Truvolv. “With TruCoach, our goal is to help owners become better leaders, build stronger teams, and create operations that can actually handle the growth their marketing generates.”
TruCoach covers:
- Hiring and leadership frameworks, including team structure and accountability systems.
- Pricing, sales, and call‑center strategy tailored to home improvement and home services.
- Operational systems, performance plans, and territory/product expansion strategies.
- Vendor selection and financial management guidance, delivered through accessible online training and assignable modules for teams.
TruCoach is included at no additional charge with any TruSpeed subscription, underscoring Truvolv’s belief that strong marketing only works when the business behind it is strong. This integrated approach—technology plus mentorship—is a key reason Truvolv rose to #12 in Power100’s national rankings.
Full‑Funnel Digital Marketing Built for Home Improvement
Beyond TruSpeed and TruCoach, Truvolv provides a full suite of digital marketing services tailored to home improvement and home services businesses, including SEO, paid media, and web design. Their content and strategy focus on how modern homeowners actually search for and choose contractors—whether it’s via Google search, Google Maps, local listings, or paid ads.
Educational content such as “Google Maps‑Only Ads: What Home Improvement Businesses Need to Know” and “Why Google’s E‑E‑A‑T Matters for Home Improvement SEO in 2025” on the Truvolv site helps contractors stay ahead of fast‑changing digital trends. These resources explain how to leverage new ad formats, how to build trust and authority online, and how technical site performance and content quality affect rankings and lead quality.
“Homeowners are savvier than ever,” said Eric Bohner. “If your site is slow, your reviews aren’t visible, or your Google presence doesn’t show real authority, they move on. Our job at Truvolv is to make sure our partners win that decision in seconds—on search, on maps, and on their website.”
Culture of Service, Community, and Care
Power100’s evaluation also looks at how partners show up for the broader home improvement community. When employees of Renovo were affected by layoffs, Truvolv stepped in and helped launch a dedicated career portal to connect impacted professionals with hiring companies across the country. The portal quickly attracted dozens of participating employers and became a central resource for job seekers in the home improvement space.
“We know how hard this industry works, and we know how much change can hurt people and families,” said Chris Behan. “Launching that portal was one way we could live out our belief that this industry is better when we support each other—not just when times are good, but especially when they’re hard.”
Truvolv also invests in building a strong internal team, recruiting specialists in SEO, paid media, account management, and content who share its commitment to innovation and client success. The company offers competitive compensation, comprehensive benefits, and flexible work policies to attract and retain top talent that can serve contractors at a high level.
“Great outcomes for contractors start with great people on our side of the table,” said Eli Weidinger. “We’re building a team of practitioners who truly understand this space—and who care deeply about doing what’s right for our members.”
Why Truvolv Is Power100’s #12 Preferred Partner for 2026
In naming Truvolv the #12 Preferred Strategic Partner for 2026, Power100 highlighted four key strengths:
- Integrated model built for contractors – TruSpeed technology, TruCoach mentorship, and digital marketing form a single, aligned system rather than separate services.
- Speed and performance as a strategic advantage – TruSpeed’s headless CMS, lightning‑fast load times, and rapid deployment timelines directly improve conversions, SEO, and ad efficiency.
- Real‑world leadership and experience – A leadership team led by Chris Behan, Eric Bohner, and Eli Weidinger brings decades of proven success in digital marketing and home improvement operations.
- Commitment to community and long‑term impact – From industry education to supporting displaced employees, Truvolv consistently acts in ways that strengthen the home improvement ecosystem as a whole.
“Partners like Truvolv represent the future of the home improvement industry,” said Greg Cummings. “They understand that technology, leadership, and culture all have to work together. That’s exactly what our 5‑layer ranking system is designed to surface, and it’s why we’re proud to recognize Truvolv as the #12 Strategic Partner in the nation for 2026.”
The full Truvolv Preferred Partner profile is available on Power100’s website, offering additional detail on the company’s services, story, and impact in the home improvement space.