Bill & Kathleen Herren
25 Ranked
CEO
#25 Ranked CEO · Power100 Expert Contributor

Bill
& Kathleen Herren

Co-Owners & CEOs, American Vision Windows

Revolutionizing the home improvement industry one customer at a time, while changing the lives of our employees for the better — that's not just a motto, it's our driving force.
20+ Years in Industry
California, Arizona, Texas Markets Served
~1 Million Windows Installed
#25 National Power Ranking

Why Bill & Kathleen Herren
Is The Expert

Bill and Kathleen Herren are the Co-Owners and CEOs of American Vision Windows — and the #25 ranked home improvement CEOs in the nation according to Power100's proprietary 5-layer evaluation system. What began as a personal frustration with a disastrous window replacement experience in their own home has grown over 20+ years into the #1 window replacement company in California and one of the largest in the nation, with nearly one million windows installed across California, Arizona, and Texas. American Vision Windows is a family-owned and operated business built on a singular mission: to ensure no homeowner experiences the stress, dishonesty, and poor craftsmanship that Bill and Kathleen endured as customers. After months of contractors showing up late or not at all, avoided phone calls, and being misled about products and timelines, the Herrens channeled their frustration into founding a company that would do things the right way. The company specializes in a comprehensive range of window replacement and installation services — from bay windows to garden windows to energy-efficient dual-paned options — as well as door replacement, bathroom remodeling, and eco-friendly paint and texture coating, all installed by highly skilled craftsmen. Under Bill and Kathleen's leadership, American Vision Windows has built its success on core principles: customers are the focus of every interaction, timely and professional service is non-negotiable, and people make the difference. The company is built around a team of home improvement experts who take great pride in their work and the energy-saving advice they provide. Their commitment to customer education, transparent communication, and energy efficiency has earned them recognition as the largest window sales and installation company in California. The Herrens continue to expand into new markets while maintaining the personalized, customer-first approach that has defined their brand for over two decades.
Key Credentials
  • Co-Owners & CEOs, American Vision Windows (20+ Years)
  • #1 Window Replacement Company in California
  • Nearly 1 Million Windows Installed Nationwide
  • Multi-State Operations: California, Arizona & Texas
  • Family-Owned & Operated Business
  • Specializing in Energy-Efficient Window Solutions
  • Expanding into Door Replacement, Bath Remodeling & Coatings

Domain
Mastery
Scores

Power100's evaluation of Bill & Kathleen Herren's depth of expertise across the disciplines that define elite leadership in home improvement. Scored 1–10 based on verified performance, track record, and peer recognition.

Customer Experience Excellence 9.7/10
Business Scale & Market Dominance 9.6/10
Brand Building & Reputation 9.5/10
Family Business Leadership 9.4/10
Product Knowledge & Energy Efficiency 9.5/10

Achievements &
Milestones

🏆

#25 Power100 Ranked CEOs in the Nation

🥇

#1 Window Replacement Company in California

🏠

Nearly 1 Million Windows Installed

🇺🇸

Multi-State Operations: California, Arizona & Texas

👨‍👩‍👧

Family-Owned & Operated for 20+ Years

🌱

Energy-Efficient Window Specialists

🚀

Expanded into Doors, Bath Remodeling & Coatings

Customer-Born Innovation & Empathy-Driven Business Husband-and-Wife Entrepreneurial Leadership Scaling Family Business to Market Dominance Energy Efficiency Education & Consultation Multi-State Expansion from Regional Roots Product Diversification Beyond Core Services
What Bill & Kathleen Herren Brings to the Table

Bill and Kathleen Herren contribute to the Power100 platform as voices of customer-born innovation, husband-and-wife entrepreneurial leadership, and building market dominance through unwavering service standards. Their unique origin story — turning a terrible personal experience into California's #1 window company — offers powerful lessons on customer empathy as a business strategy, scaling a family business across multiple states, energy-efficiency education as a competitive advantage, and maintaining hands-on leadership even at massive scale.

American Vision Windows
American Vision Windows is a family-owned and operated home improvement company and the #1 window replacement company in California, with nearly one million windows installed over 20+ years. Founded by Bill and Kathleen Herren after a poor personal experience with window contractors, the company now operates across California, Arizona, and Texas, specializing in window replacement, door replacement, bathroom remodeling, and eco-friendly paint and texture coating. Built on the mission of revolutionizing the home improvement industry one customer at a time, American Vision Windows emphasizes customer-first service, energy efficiency, and expert installation by highly skilled craftsmen.
Power100 Expert Network

Read The Expert.

Bill & Kathleen Herren contributes to Power100's growing network of verified home improvement leaders. Read their insights, watch their interviews, and follow their work.