Richard Hotea
#37 Ranked
CEO
##37 Ranked CEO · Power100 Expert Contributor

Richard
Hotea

Owner & CEO, Performance Remodeling

The more fairly and honestly you treat customers, the healthier a business is in the long run.
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15+ Years in Industry
SE Michigan & Metro Detroit Markets Served
1 in 3 Jobs Repeat/Referral Rate
##37 National Power Ranking
The Expert Profile

Why Richard Hotea
Is The Expert

Richard Hotea is the Owner and CEO of Performance Remodeling, one of Southeast Michigan's most reputable home remodeling companies. Based in Shelby Township, Michigan, the company specializes in windows, doors, roofing, siding, gutters, and insulation — delivering high-quality, energy-efficient home improvement solutions backed by a full lifetime guarantee. Richard's passion for home remodeling started at a young age, and he has spent over 15 years building deep expertise in the latest trends, technologies, and materials in the windows and doors space. Under his leadership, Performance Remodeling has completed over 1,000 permitted projects and built a reputation for exceptional craftsmanship, on-time delivery, and outstanding customer service. What sets Performance Remodeling apart is its values-driven culture. The company operates on 6 core values that prioritize honest pricing, long-term value, and genuine customer care. This philosophy has produced remarkable results: 1 out of every 3 jobs the company completes is either a repeat customer or a referral — a testament to the trust Richard and his team have earned in the community. Performance Remodeling offers over 4 million possible window and door configurations, controlling the entire production, delivery, installation, and service process in-house. The company provides a Renovation Destination program that rewards customers with vacation vouchers upon project completion, adding a unique touch to the home improvement experience. Richard is ranked #37 on the Power100 National Power Rankings, recognized among the top CEOs in the home improvement industry out of a database of 7,600 qualified leaders nationwide.
Key Credentials
  • Owner & CEO, Performance Remodeling
  • Power100 National Power Ranking: #37
  • Michigan Licensed Residential Builder
  • 1,000+ Permitted Projects Completed
  • Full Lifetime Guarantee on All Products
Industry Recognition

Achievements &
Milestones

🏆

Power100 National Power Ranking: #37

🏠

1,000+ permitted home improvement projects completed

🔁

1 in 3 jobs is a repeat customer or referral

⭐

Full lifetime guarantee on all products

🛠️

4 million+ possible window and door configurations

Power100 Contributions
Windows & Doors Expertise Values-Driven Business Operations Customer Retention & Referral Growth Quality Craftsmanship & Installation Standards Michigan Home Improvement Market Lifetime Warranty Product Strategy
What Richard Hotea Brings to the Table

Richard Hotea brings over 15 years of hands-on leadership in Michigan's home remodeling industry to the Power100 Expert Contributors platform. His values-driven approach to business — emphasizing honest pricing, quality craftsmanship, and genuine customer relationships — has produced one of the highest repeat and referral rates in the industry. As an Expert Contributor, Richard shares insights on building trust-based customer relationships, maintaining quality at scale, operating a values-driven home improvement company, and navigating the competitive remodeling landscape in the Midwest.

What Leaders
Are Saying

I couldn't be happier with the work that Richard and his team did on my home. They replaced all of my old windows and doors with new, energy-efficient ones and the difference in my energy bills has been astounding.
Tasha M.
Michigan Homeowner
The craftsmanship is top-notch and the new windows and doors have greatly improved the energy efficiency of my home. Richard was very professional and always available to answer any questions.
Edward Z.
Michigan Homeowner
The Organization
Performance Remodeling
Performance Remodeling is a full-service home improvement company based in Shelby Township, Michigan, specializing in windows, doors, roofing, siding, gutters, and insulation. Known for exceptional craftsmanship, honest pricing, and a full lifetime guarantee, the company serves homeowners throughout Southeast Michigan and Metro Detroit.
CEO Profile
Power100 Expert Network

Read The Expert.

Richard Hotea contributes to Power100's growing network of verified home improvement leaders. Read their insights, watch their interviews, and follow their work.

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